PlasGrid is a company that focuses on quality yet affordable grid paving solutions. Their product is made from 100% recycled plastic and is fully permeable. It is suitable for a variety of applications such as driveways, gardens, golf courses etc.
PlasGrid has an existing brand identity which they are happy with, except for the logo. Also they would like to shout out about products more in detail on their website.
We have kept elements of the current logo to create the new one and carried the style out to the website.
The Brand Refresh
We have optimised the logo by changing the typeface and giving it a modern, professional appearance. The recycle icon was also kept from the previous design, instead of overlapping the icon, we have merged the icon into the name for unity. the “P” can now be used as the brand icon too.
The website is a single-page website because we believe this template fits the most with PlasGrid vision of introducing the product in more detail.
Users would be able to scroll down and obtain all the information, features and specifications about the solution fluidly.
There is a menu located at the top of the page so users can also get to specific information without scrolling through the whole page.